9thCO Speaks at West Corporation Client Summit
During the Y/OUR STORY, Measure Twice, Cut Once - A Data Driven Approach to Better Storytelling hosted by West Digital Media Solutions, Justin Cook, President of Internet Marketing, and Ezra Silverton, President of Operations & Website Design discussed:
- Data driven PR & SEO campaign strategies.
- Updates on Google's rankings & analytics and the importance of SEO and measurement in your communications strategy.
- Implementing best practices & how to ensure your IR Website or Newsroom is telling the right story.
- Takeaways to evaluate your website and determine areas for improvement.
- What are investors looking for on your website? What is a journalist after?
- How to marry your IR and PR Websites together for maximum impact.
- The critical role of multimedia on your site, and best practices for deploying it.
- Using analytics to guide decisions.