So another year passed us by and yet another growing Search Marketing Expo is upon us. Last year's expo had record numbers as the industry continued its growth and I expect this year to be no different. The conference will be running today and tomorrow (April 25 and 26) and boasts an impressive lineup of speakers talking about everything from keyword research, SEO, social media to more advanced paid search tactics and technical SEO know-how.
With over 30 sessions available across 5 tracks the variety and wealth of knowledge being shared is unparalleled and both seasoned and new search marketers will find value in attending.
The sessions for the SEO Track are as follows:
- Link Building: Why You're Doing It Wrong
- Ask The SEOs
- The New Periodic Table Of SEO
- Legal Update: ASA Compliance, Click Fraud, Privacy & More
These sessions are sure to provide a wealth of knowledge to those looking to learn more about SEO and it will be interesting to see what kinds of marketers, businesses and enthusiasts are in attendance.
One of the great things about SMX is the opportunity to network and interact socially with like minded industry professionals, something we don’t get a chance to do that often sunk behind a monitor. Making new contacts can prove invaluable for both your business and even for simply brainstorming new ideas in areas you would never have thought of normally. The conference has a great atmosphere and vibe to it and for the most part all the attendees are eager to exchange information and hear what you have to say, which can be quite refreshing.
The content is the main selling point for SMX and continues to be to this day. With a vast array of speakers set to share unique insights there will definitely be a ton of value for attendees. There is something for everyone at SMX and with the wealth of information available you can rest assured you will leave with some valuable insights into successful search strategies and online marketing.