AI-Search (GEO) Readiness Audit & Implementation
Convoso relies heavily on their website and organic visibility to drive pipeline and sales. As AI-search grew in adoption, they turned to 9thCO for a complete audit and implementation strategy.
The Challenge
Traditionally organic search was a major traffic source, but it has been in decline due to AI-search and zero-click information seeking. Convoso knew they wanted to upgrade to modern, composable architecture for AI-readiness, and they turned to 9thCO to:
Improve page speed and conversion rates.
Increase organic rankings and lead volume.
Assess and implement AI-readiness strategies.
Decoupled front-end for complete control of code and UX.
The Solution
9thCO implemented the following multi-pronged strategy:
Headless Transformation: Transformed website from legacy Wordpress to modern headless stack, integrating Storyblok and Next.js for near-instant page loads.
Content Migration: Assessed massive resource library and Solutions repository for seamless content migration.
AI-Search Content Markup: Implementation of LLM-targeted structured data markup.
Interactive Tooling: Custom OpenAI integration for lead generation tool to offer deeper value to visitors and increase conversions.
The Results
Increased demo requests
Increased leads from ChatGPT
Increased overall conversion rate
“If you’re looking for a partner who goes above and beyond, 9thCO is the team to work with. They understand the unique challenges of digital marketing and deliver solutions that make a measurable impact. Highly recommended!”
Paul Cowman, Sr. Director of Demand Generation
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